Saturday, June 25, 2011

HYIP – how to do Due Diligence

Reading through comments on Elite Alliance’s Facebook page it seems that many people just react on recommendations from others, without really investigating a HYIP site before joining. So, in this post I’ll once more discuss DUE DILIGENCE.
There are 6 Steps one needs to take when doing DD. Here’s a summary of those from MNO:
1. Check out a program’s website
2. Investigate how a website looked in the past 3. Make Research on Forums and Monitoring Sites 4. Check WHOIS information: Domain registration data of a company’s website
5. Request the company’s documents:
Valid Business Registration Certificate, Financial Records, List of banks with which the Company has a financial relationship.
6. Confirm the validity of the Company’s documents by contacting the issuing institution


So let’s take Step One – the program’s website:
Appearance: Does it appear as being a professional site? Points to look for: Is it clean and uncluttered? Is there enough information for first time visitors? Is the information neatly organized? Is the use of the language on the site professional,(no typos, no slang)?

The appearance of Elite Alliance.net :
The very first thing visitors will see about EA on an invitation page: a black background with a typical hype image taking up three quarters of the top space. The links on top only become clear when clicked on, being: MNO Monitor, Conference, Interview, Facebook, Private Forum and back Office. Below the hype image a short summary of Do’s and Dont’s with the Invitation code to enter and to the left of that a Facebook social plugin.
Ok, so you enter the black cave. Another black cave with visible links this time: Home, About, FAQ, Terms, Contact, a link to sign up and one to sign in plus a 3 sentence Welcome Message with a link to their registration document. That’s it for the Home page of Elite Alliance.net.

Now I’m looking at a similar HYIP Home page: A mainly white background touched here and there with light blue. Clean visible links right on top being General, About, Investment, Plans, News, Affiliate Program, FAQ, Terms, Career, Contact Us , a Telephone number to request a call back plus a live support button. In the middle of the top window one can see sliding info about payment methods, how to deposit and their USP. When one scrolls below top fold, there’s more info about the company and, very important, a photo of the Executive Director plus some informative links on the left hand side.

Comparing the appearance and visible content of these two home pages, I would say the second one appears more professional, gives more info at first glance and invokes more confidence than Elite Alliance.net.

I will discuss the content in my next post, so keep following.

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